Services

From campaign planning and content creation to branding and event marketing, I'm here to help your brand attract the right customers!*

Marketing Strategy

A strong marketing strategy is the backbone of every successful campaign. I specialise in crafting tailored strategies that align with your brand’s goals and resonate with your target audience. From identifying key objectives to selecting the right channels and tactics, I ensure your marketing efforts are impactful and results-driven.

I provide:

• Marketing plans and audits
• Audience segmentation and persona development
• Competitive analysis
• Campaign planning and execution
• KPI setting and performance tracking

Social Media Management

Effective social media management goes beyond posting content – it’s about building relationships and fostering community. I focus on creating engaging, on-brand content and maintaining a consistent presence to keep your audience connected and invested in your brand.

I provide:

• Account setup and optimisation
• Content calendar creation and scheduling
• Daily account management and engagement
• Analytics tracking and performance reporting
• Trend research and adaptation

Social Media Advertising

Social media ads can transform your brand’s reach and results when executed effectively. I design, implement, and optimise paid campaigns to ensure they not only reach your target audience but also deliver measurable ROI.

I provide:

• Ad strategy development
• Campaign setup and optimisation
• A/B testing for performance improvement
• Retargeting campaigns
• Detailed ad performance reporting

Content Creation

Captivating content is at the heart of any successful marketing campaign. I create content that speaks directly to your audience, ensuring it aligns with your brand identity and stands out in crowded feeds.

I provide:

• Social media posts and captions
• Blog articles and website copy
• Video scripting and editing
• Photography direction

• UGC • Content repurposing

Graphic Design

Visuals are key to grabbing attention and communicating your brand story effectively. I create compelling designs that are optimised for each platform, ensuring they engage your audience and reflect your brand’s identity.

I provide:

• Social media graphic templates
• Facebook and Instagram ads
• Cover images and headers
• Story highlight icons and stickers
• Product and promotional materials

Influencer Marketing

Leveraging the right influencers can boost brand awareness and credibility. I manage influencer collaborations to ensure they align with your brand and deliver authentic, impactful campaigns that engage your audience.

I provide:

• Influencer research and selection
• Campaign planning and management
• Contract negotiation and coordination
• Content review and approval
• Campaign performance analysis

Copywriting

The right words can inspire, persuade, and convert. I craft compelling copy tailored to your brand voice, ensuring every word resonates with your audience and drives action.

I provide:

• Social media captions and ad copy
• Website and landing page content
• Email marketing campaigns
• Product descriptions
• Blog posts and articles

Community Management

Engaging with your audience is vital for building trust and loyalty. I focus on fostering meaningful connections with your followers, responding to queries, and creating a positive, engaging online presence for your brand.

I provide:

• Audience engagement across platforms
• Response to comments and messages
• Moderation of discussions
• Building brand advocacy
• Feedback collection and reporting

Event Marketing

Whether it’s an online webinar or an in-person launch, event marketing helps connect your brand with its audience. I ensure your event promotions drive attendance and create lasting impressions that keep people talking about your brand.

I provide:

• Event marketing strategy
• Social media promotions
• Email campaigns for invitations
• Live event coverage
• Post-event reporting and analysis

Branding

Your brand is more than just a logo – it’s the essence of who you are and how you connect with your audience. I specialise in creating cohesive branding that reflects your identity and resonates with your target market, ensuring a memorable and consistent presence across all touchpoints.

I provide:

• Brand strategy and positioning
• Logo design and visual identity
• Brand guidelines creation
• Tone of voice development
• Rebranding and brand refresh initiatives

*Yes, all of these images are generated by AI, which I love to use alongside my work, to get the best out of the latest technologies for your brand

Mubina worked with me as a passionate, engaging and focused Community Manager across our social media accounts. Mubina was able to review processes and suggest adjustments to improve the quality of community management that was provided to our community. Mubina is engaged in meetings and is always comfortable with making suggestions on how to improve processes to empower teams to achieve more."

Thomas Wakelin
Social Media Marketing Manager

Explore opportunities for your brand with a free consultation

People don't buy goods and services. They buy solutions and stories that you tell.